The COVID-19 pandemic and its consequences as a trigger for digital business development


  • Tamara N. Yudina Lomonosov Moscow State University
  • Alexey M. Balashov Novosibirsk State Pedagogical University
  • Ivan А. Aleshkovski Lomonosov Moscow State University



digitalization, digital transformation, digital business, digital platforms, artificial intelligence


The COVID-19 pandemic and its consequences become a de facto catalyst for digitalization in all areas of the economy. Also they accelerate the development of digital business. Companies have to adapt their business processes and institutional infrastructure to work online. The results of the author’s analysis were the provisions that the COVID-19 pandemic and its consequences contributed to the transition from targeted digital transformation of business models and business processes to their systemic digitalization. Digital transformation contributed to the formation and development of creative digital business, which relies on digital platforms and the widespread use of digital technologies, especially artificial intelligence. In modern conditions, transnational digital corporations of the United States and China act as drivers for the development both the digital economy and digital business. Corporations compete for leadership in the development of digital technologies, in particular, artificial intelligence use.


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How to Cite

Tamara N. Yudina, Alexey M. Balashov, & Ivan А. Aleshkovski. (2023). The COVID-19 pandemic and its consequences as a trigger for digital business development. JOURNAL OF REGIONAL AND INTERNATIONAL COMPETITIVENESS, 3(4), 78.