00452naa#a2200157#i#4500001001500000005001700015011001400032100004100046102000700087200006200094210005800156215001000214608002700224700002900251856001400280EN\\bibl\9702420250412093607.6##a2782-1927##a20250228b2025####ek#y0engy0150####ca##aRU1#aData metrics in modern digital marketingeJournal article1#aYaroslavlcYaroslavl State Technical Universityd2025##a9 с.##aJournal article2local#1aSedovgRoman Leonidovich4#ajraic.com